Corporate Community Investment in Canada - Read the 2019 report

Profit, Purpose, And Talent - The 2019 community investment report from Imagine Canada
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Corporate Community Investment in Canada - Read the 2019 report

Competition for top talent is fierce. Companies are looking for new avenues to attract and retain employees. Imagine Canada’s latest study shows that community investment gives corporations a decisive edge in the talent war. 

Profit, Purpose and Talent: Trends and Motivations in Corporate Giving and Volunteering shows that employees value the community contributions of their employers, and that high levels of community engagement lead to long-term business advantages for corporations. The study also reveals that workplace donation programs inspire generosity. 

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You Don’t Need a Double-Blind Study: The Case for ‘Good Enough’ Impact Measurement

Ask a room of corporate grantmakers what keeps them up at night, and impact measurement is never far from the top of the list. Companies need numbers they can take into the boardroom. Nonprofits need to deliver programs, not paperwork. And somewhere in between, a lot of reports get written that often nobody reads.

November 10, 2026

Devon Ayer

Measuring Corporate Social Impact: Recommendations for Better Partnerships and Reporting
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Measuring Corporate Social Impact: Recommendations for Better Partnerships and Reporting

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