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Corporate Community Investment in Canada - Read the 2019 report

Profit, Purpose, And Talent - The 2019 community investment report from Imagine Canada
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Corporate Community Investment in Canada - Read the 2019 report

Competition for top talent is fierce. Companies are looking for new avenues to attract and retain employees. Imagine Canada’s latest study shows that community investment gives corporations a decisive edge in the talent war. 

Profit, Purpose and Talent: Trends and Motivations in Corporate Giving and Volunteering shows that employees value the community contributions of their employers, and that high levels of community engagement lead to long-term business advantages for corporations. The study also reveals that workplace donation programs inspire generosity. 

 

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Partnering for Impact: From Crisis to Opportunity

Caring Companies
Become a leader in community investment.
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Caring Companies
Set the standard for corporate community investment in Canada.
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Why Join

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First launched in 1988, our trustmark is Canada's premier public expression of excellence in community investment and social responsibility.
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Join a community of leaders who are setting the standard for corporate philanthropy in Canada.
Be recognized as one of Canada's leaders in community investment and social responsibility.

How it works

Caring Companies commit to giving at least 1% of their pre-tax profit in support of their communities.

Your company's 1% investment can come from three main areas:
 

  • Cash and in-kind contributions
  • Time employees spend volunteering during paid work hours
  • Management costs associated with community programs
Questions? Visit the Caring Companies FAQ for more information.

Fees

Size of Contributions (1%)
Size of Contributions (1%)
  • Under $50k
  • $50k - $100k
  • $100k - $500k
  • $500k - $1M
  • $1M - $4M
  • $4M - $10M
  • $10M - $25M
  • Over $25M
  • $750
    Annual Program Fee
    Payable upon receipt of designation
  • $1,500
    Annual Program Fee
    Payable upon receipt of designation
  • $3,000
    Annual Program Fee
    Payable upon receipt of designation
  • $5,000
    Annual Program Fee
    Payable upon receipt of designation
  • $6,000
    Annual Program Fee
    Payable upon receipt of designation
  • $7,000
    Annual Program Fee
    Payable upon receipt of designation
  • $8,000
    Annual Program Fee
    Payable upon receipt of designation
  • $9,000
    Annual Program Fee
    Payable upon receipt of designation
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This guide provides all the information you need to make the most of your designation, from helpful tips for announci

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Corporate Community Investment in Canada: 2020 Report 

“Wake Up Call: Navigating New Pathways for Corporate Community Investment in Canada” reveals the recent, cataclysmic shifts within Canada’s social good sector, encouraging companies to rethink how they invest in and engage with their communities.

RELATED RESOURCE
Corporate Community Investment in Canada: 2019 report

Profit, Purpose and Talent: Trends and Motivations in Corporate Giving and Volunteering shows that employees value the community contributions of their employers, and that high levels of community engagement lead to long-term business advantages for corporations.

Presentation slides
Challenges and Innovation in Corporate Community Investment

In a recent presentation briefing the Caring Companies on the current state of community investment, we explored the experience of the charitable and nonprofit sector during the peak of the global pandemic and what impact this has on corporate community investment practices in Canada. With current social and economic trends, strategies will need to be adaptive and innovative to meet the needs of communities. 

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Imagine Canada exists to work alongside other charitable sector organizations - and often in partnership with the private sector, governments and individuals in the community - to ensure that charities continue to play a pivotal role in building, enriching and defining our nation.

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