Charities in Canada as an Economic Sector

This fall, Imagine Canada launched a national public awareness campaign to close that gap, with a simple message: you're already part of it. In this episode, host Bruce MacDonald is joined by two leaders who see the disconnect from very different vantage points. Heather McDonald, President and CEO of United Way Greater Toronto - one of the country's largest community funders; and Patti Pon, President and CEO of Calgary Arts Development - a corner of the charitable sector that millions pour into their lives without ever calling it charity.