Corporate social responsibility, charity rankings, trust, salaries, and admin costs: Canadians speak up!

For this week’s episode of Let’s Imagine, host Bruce MacDonald is joined by Émilie Pontbriand, Senior Manager of Strategic Communications at Imagine Canada. Together they review and highlight some revealing findings from a series of public opinion polls Imagine Canada conducted in the past year, thanks to the generous support of BMO.

Each poll focused on a theme or topic related to the nonprofit and philanthropic sector, with the objective of collecting data that would shed light on where Canadians stand on social issues as well as their understanding of the work of charities and nonprofits, and perceptions about the nonprofit sector. Listen & share! 

To learn more about the survey results, we encourage you to also read these summary blog posts: 

Giving intentions, charity rankings and trust: insights from our latest public opinion poll (February 2025)

New poll provides insights into Canadians’ views of companies’ social responsibility (November 2024)

Recent public polling offers insights into long-held perspectives about the sector (August 2024)

Make sure to check out our full episode list. This episode is also available on Apple Podcasts, Spotify, and YouTube.

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