Donors have many questions when making their donation decisions - but there are three big ones. To help them make their decision, make sure all of your marketing tools answer these questions.
The Three Questions
1. Why should I donate to you?
Donors want to know “Why should I care...
New Toronto Foundation program smashes stereotypes, and you can too.
The idea
When we first started sharing our vision for 50 new funds set up by millennials and Gen Xers in May 2017, some leaders in the sector scoffed at us. It was a big idea: create a two-year program that teaches new...
The first time I got a job as an Executive Director, in the late 1990’s, everyone was talking about the Carver Model of Governance. I had no idea at the time that there was such a thing as a ‘model of governance.’ The strict adherents to the Carver Model studied it, developed policies and educated...
“Culture eats strategy for breakfast” is management guru Peter Drucker’s most famous quote. Nowhere is this truer than in partnerships. Partnerships involve working across organizations, sectors and adapting to diverse approaches and styles - the people side of the partnership equation, the “soft...
